OK. So I have some news…

It’s out.  After a year or so in the writing, and about a decade in development, I’ve finally got some stuff out of my brain and into what I can only describe as a book.

It’s out.  After a year or so in the writing, and about a decade in development, I’ve finally got some stuff out of my brain and into what I can only describe as a book.

Though I started my career in technology, for a while now I’ve been leading and consulting with companies to help individuals and teams perform better.  You see technology can move really fast, but the limiting factor on how organisations can accelerate isn’t how much tech they can use, it’s how their people grow.  Get that wrong, and it all blows up in your face.  Yes, I am talking about you Uber, but I’m also talking about you my dear reader.

As the world gets faster, can you keep up?  I only can by careful thinking and flexible planning, but when I get those right, great things can happen.

For me, getting these materials I’ve shared personally with many of you into book form was one of those great achievements, but I’m not done yet.  In fact I’ve barely started.  Here comes the hard part – I would like to know whether the book’s any good!

And that’s where you come in.  If you are able to spare a little time to cast an eye over my work, I’d love to send you the book in PDF form and then have you share your thoughts with me.  You could do this via an amazon review (if they’re nice thoughts!) or directly on email (if they are more in the line of constructive feedback – so that I can improve it).

Please drop me a line on martin.campbell@vinetrees.net if you’re interested, and your PDF will be winging its way to you by return.

And if you do want to check out the real deal, here it is.

Stuck in a loop

I’ve just heard Daniel Priestley speak about his book that shows how you can use books as an opportunity to speak to prospects … now I have a headache …

Yesterday I got a headache.  A really bad one, and I missed the second half of a very interesting day with the guys from Dent.

What interested me about the day was that it addressed a concern that I have in common with many entrepreneurs and small business leaders – that of growth – in particular, the right kind of marketing that leads to sustainable and positive growth for a business.

In their “Key person of influence” programme, Daniel Priestley has pulled together a very interesting set of activities which many entrepreneurs will already be aware of (if not already doing) but does so within a framework where they become aligned with the growth of the business itself.

This is important because most entrepreneurs don’t just do one thing.  Even if you’re working on one project or company NOW, that’s not the only thing you’ll ever do, and so you want the successes that you achieve to count both for your company (so that you can sell it or otherwise exit saying “look what I’ve done”) but also count for you personally so that your CV clearly shows your successful track record in building success.

I really like Daniel’s approach to this which is outlined in his self-published-“Key Person of Influence” for the simple reason that it highlights how you can do this kind of profile raising in a way that benefits both your current business and your own future career.  By aligning these powerful motivations, Daniel shows how this kind of activity can deliver maximum bang per buck.

Now talking of bang, back to the headache…

Because what Daniel was talking about in the talk that I went to after reading his book, was how to make your business successful by writing a book and then offering other content like events which you can bring people to … at which point it’s no wonder that I got a headache.

Well worth a read!